SS25 - THE REBIRTH COLLECTION
RILINDJA COLLECTION
Our newest collection for SS25 is here, so let's dive into the thoughts and inspiration behind...
RILINDJA COLLECTION
They say sleep is the cousin of death, but this past year, we've been too busy hustling for that. We've focused on constant improvement, reconnecting with the inspiration that started our journey. Our new collection, Rilindja, means rebirth. The name came from our father, who summed up our latest ideas in one sentence:
"This is your Rilindja"
Rilindja also just happened to be the name of his favorite newspaper, symbolizing hope and a chance to express oneself freely.
The scale symbol stands for balance and harmony, a symmetry that aligns perfectly with our values, logo, and the Albanian flag.
Most of the scenes were shot in our childhood neighborhood of Frederiksberg, taking it all back to where it started.
FAMILY TIES
Besnik and Burim have always had a very close-knit relationship and share a love for clothing, music, and sports. Hard work and perseverance are two terms that were instilled in them by their grandfather who traveled from Tetova, Macedonia to Denmark and created a life for him and his family in Frederiksberg, Copenhagen.
The two brothers have gone from sharing a room as kids to sharing a company today. Their driving force is creating representative timeless pieces and powerful designs.
BLS Hafnia started out as a drop-based fashion brand which sparked interest from several important retailers. When the classic logo cap was introduced the BLS Hafnia community grew larger and so did the demand for more products. The cap has since then become a centrepiece in the portfolio, and it has pushed BLS Hafnia to create full collections and collaborations.
CULTURE
The first major collaboration BLS Hafnia did was with the well-respected retailer Storm in Copenhagen. The collaboration became an exclusive capsule collection inspired by 90’s Italian sportswear. The collection consisted of a panelled bomber-style windbreaker, a hoodie, and one style of headwear.
After launching their first headwear pieces, founder Besnik met Stampd at the CIFF Fashion Week in 2015. Besnik had been a fan of the brand for a long time and when meeting the founder Chris Stamp, it quickly became apparent that the two shared the same vision for quality headwear.
